Don’t Focus on the Blog Post!

A guide to help writers keep up with the changing times.

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Let’s say you’re on Publish0x and you want to do better with your posts. You may have other online blogs, and everything in this short tutorial will apply to those too.

Let’s face it: it’s extremely hard to stand out as any sort of writer today. I’m a multifaceted writer — I’ve done everything from patents and whitepapers to dry philosophy books, less-dry magazine articles, and short stories, poems, and novels. Between the clickbait, the marketing gimmicks, and the legions of shouting clowns we find online, it’s lucky that anyone is ever able to get a word in edgewise. In the past, I’ve experienced my own moderate level of success by finding a niche, but now I’m expanding because I didn’t make as much money as I wanted to.

Fortunately for writers, we have a host of online platforms including Publish0x, Cent, and on which to write. In this landscape, it can still be quite difficult to stand out.

Publish0x is the online blog distribution forum this post will be primarily focused on, so we will cover a few essential topics there: how to write and publish a blog post, how to use Brave browser’s wallet function to pull money out of your Publish0x account and put it into your Brave wallet for transfer to wherever you choose, and how to add Brave tipping to your personal website.

This post aims to be comprehensive. I will be writing about how to manage and grow your audience to increase your tips and referrals, as well as how to do specific things at various web pages. Though Publish0x does not support a table of contents (and neither do Medium or Cent), I’ll make the post easy to navigate with a series of headlines you can jump to.

Okay, that’s it. Here we go.

Figure Out What You Want To Say

In the world of online blogging, everyone wants to be a writer and everyone wants to be liked. The unfortunate truth that comes with these facts about our world is that it is hard to do well at online blogging. Competition is a big part of life these days in general, but it is even more widespread in the specific context of online blogging. If you want to get people to read your work, you need to start by respecting them and their time. Pick something that’s worth saying first.

Three rules to follow before you post to help your general post quality:

1. Know what you want to say, and say it as concisely as possible.

2. Know who you want to read it, and phrase it in a way they’d like to read.

3. Proofread your work three times, reading it out loud, before publishing.

These are simple and easy tips anyone can follow. They will not immediately improve the quality of your writing, but they will reframe the way you approach the writing, which will allow you to assess your own work and find concrete steps to take to improve it over time.

Find Successful Posts and Observe What Works

Publish0x, Cent, and have tons of posts for you to have a good look at what works. The trick is to find a post that you enjoy, and then pick it apart to see what makes it tick.

Does the author occasionally ask the reader a question? Does the author break up the content into lists and headlines to keep it from becoming monotonous?

How long is the average paragraph, or the post overall? We can get quite “meta” here if we want to, but the only thing that’s really necessary is that you figure out some ideas to try applying to your own writing. You’ll figure it out as you go.

Develop Your Style By Iteration

There was a pottery class that graded by volume, and a pottery class that graded by perfection. The class that graded by volume actually turned out better pots than the one which judged a single pot, because the students were encouraged to practice.

To get good at anything at all, the only thing you have to do is start at some point. Just start trying things, see what works, and don’t stop doing. Or in this case, don’t stop writing.

You don’t have to post everything you write to a blog, but you do have to write a lot to develop your skill.

How To Build A Following

The key to ever making any money online, at Publish0x or Medium or anywhere else — whether through posts, tips, or referrals — is to develop a following. You want people to care what you do. In order to accomplish this, you need to provide people with value. You need to connect with your audience.

When you’ve managed to build a following, you’ll make more money online. You’ll be able to make your own rules. You’ll be able to travel if you want to and so on. But first, you need to understand what an audience expects from you.

Whether or not you’ve developed writing that can get views, you need to keep writing. The more you write, the better you’ll get. When you’ve got some decent quality posts, put them up, and keep putting them up at regular intervals so that people know they can expect you to deliver more content. This gives them an incentive to follow your channel, sign up for your emails, and visit your site (all of which are ways you can ultimately monetize their interest in you).

Tips to help build your audience:

1. Avoid publishing anything that looks like clickbait. If it seems facile, you probably aren’t providing enough value to your audience.

2. Don’t betray your audience. If you had a bad experience with a product, they probably will too — so don’t advertise or endorse products you’re not a fan of.

3. Try new things. If you don’t connect with an audience immediately, you can try writing in a different style or about a different subject. Maybe you’ll resonate more when you find the perfect topic.

Go Slow.

This shouldn’t really need to be said, but I’ll say it anyway: take your time when you write a blog post. Go back and edit every single time you’re sure you’re ready to click publish. You’ll be surprised at the number of errors that pop up.

This also applies to building a following and to making money — success doesn’t happen overnight, and you are setting yourself up for failure if you continually look at your follower count and are unsatisfied with the number you see. When you start blogging the right way, and for the right reasons, you should see the results you want to see.

Putting It All Together

Now that we’ve discussed the basics — what to write, why you should want to write, how to figure out who to write for, and so on — we have two tasks left. We need to know where to put our stuff to be successful, and we need to know how to get paid.

Publish0x, Cent, and have all been brought up as possible places for blog articles. Personal websites are also a plus, and take very little away aside from a mild to moderate startup expense.

Publish0x is free to participate and indeed you earn a certain amount of money from tips your readers will leave you. Publish0x contributors are incentivized (lightly) to tip authors, but only a few per day. This means that, to be tipped, you need to write one of the top articles each person sees. Presentation, content, and pictures are ways to do that.

Cent is an excellent site and I recommend it highly. They focus more on short fiction and poetry than blog posts, but I’ve seen all three types of writing do quite well there. I’m also releasing a novel to Cent, and am more than happy with the results. Users tip out of their own pocket, so if you’re interested in joining up you’ll either need to participate passively until you earn some ETH, or you can add funds to the wallet they automatically set up for you from an exchange such as coinbase.

Medium is a USD-based model, so there is only a form that needs to be filled out, but anyone can write and/or earn money from any sort of written content. To this end, the Medium staff have opted not to allow a post to be curated if it has any sort of advertising lingo or has been published elsewhere — meaning you’re less likely to have very many hits, which means you won’t make as much money for posting.

Getting Paid

If we’ve put our content in the right sorts of locations and observed all of the rules, the last step is to get paid for your hard work. This section will focus on Publish0x, but most of the steps are the same for Cent and Medium is a USD-based model, so they just need your bank account information. If you’ve chosen to post to your own website as well, all and good, I will walk you through the steps to become able to receive BAT tips there right after I explain how to withdraw money from Publish0x into the Brave Browser wallet.

To withdraw money from Publish0x, simply navigate to your dashboard and select the payments button. You’ll see banners for all four types of cryptocurrency active on the Publish0x site, and next to balances which are large enough to withdraw you’ll see that the Withdraw button becomes blue.

You’ll also see that you need to withdraw to an ETH address. More on that after this section is finished. Click the Withdraw button and your wallet should already be set up to receive the payment, so you should immediately be able to confirm the withdraw and be done.

If you’re not already setup with a wallet, I recommend using the Brave Browser wallet. In order to make this happen, you’ll need to download Brave and get signed in and follow the steps at this tutorial to link your bank account.

Finally, you may want to set up Brave Rewards on your personal website. To do that, you’ll need to paste a link from Brave onto the root of your home page. The steps here will vary. I believe it is easy with WordPress, but I actually used Wix to make my site, so I’ll show you the steps for Wix (which I also believe hasn’t been done much yet in other tutorials).

Setting up a Wix page for Brave Rewards:

1. Navigate to your Wix dashboard.

2. Open a new tab and go to your Brave Rewards page.

3. Click the I’ll use a trusted file link.

4. Follow the instructions that pop up on the screen from Brave

a. For Wix, this involves clicking domains, then clicking the show more button.

b. From this point, you click Manage DNS Records, and then you click Add Record and copy+paste your file from Brave.

5. Publish your site and you’re done!

After you’ve managed to tag your site, Brave will need to ping it to verify that the file is there, which can take awhile.

Where To Find Free, High Quality Photos For Your Posts?

There are a few don’ts here:

1. Do NOT just steal images from Google. You’re violating copyright law, and you will eventually be sued.

2. Do NOT simply take screen-grabs of other people’s work without permission!

3. Do NOT guess if you aren’t CERTAIN that you have the rights to distribut the image.

Okay, well, I guess memes are kind of a gray area.

Here are the things to do:

1. Do use art you own, including pictures you yourself take.

2. Do use websites such as and credit the sharer.

3. Do join or if you want to.


We’re all done for now. I hope you’ve enjoyed the various tips and tricks to writing great blog posts and getting paid for them, be sure to follow my blog, #FutureProof for more helpful information about how to make money by writing on the internet!

I taught ethics in the past, and so my approach to all of this is based in the core principle that you always want to try to be good to other people if you can. From that general point, most of the rest of this is just an application to a specific scenario. No, I haven’t made it as a writer yet, but I’m working on it. Please, feel free to follow me (you can find all of the ways to do that at my site, here) on any sort of social media I have. I write a number of blogs, short stories, poems, and am releasing a novel over at Cent, so there’s a ton of content in it for you! You can also find me on with my first short-story collection and my first serious philosophy book.

This post has also been published in different forms at and Thank you to Nick Morrison for the photo, which I downloaded from

Written by

Philosopher. Author of Formal Dialectics and Bring Back Satire. Editor and founder of Serious Philosophy

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